SOLOPRENEUR STRUGGLES
SOUND FAMILIAR?
I’m overwhelmed and unsure where to begin with building a captivating brand identity or refreshing my existing business.
I’m struggling to capture and hold the attention of my target audience.
I’m frustrated by marketing tasks distracting me from my core business.
I’m unable to clearly and succinctly explain my business, its purpose, and why it matters.
I lack the skills, knowledge, and confidence to create high-quality and effective content that will help my business grow.
I need high-quality content creation and marketing support but lack the budget for full-time outsourcing.
A UNIQUE SOLUTION
Trust me, I get it! Running a business as a solopreneur requires you to spin a LOT of plates. Often, you simply lack the time or expertise to handle everything, and marketing can easily fall by the wayside. Regular outsourcing may seem like a solution, but it often comes with high monthly costs and compromises your brand's authenticity.
At Lumos, I offer a different approach. Whether you struggle with time, budget, expertise, or confidence, my blend of done-for-you services,1-2-1 consulting, coaching, and AI training ensures your brand’s success. For a one-time fee of £1500, I’ll create a brand identity aligned with your values, teach you to produce professional content effortlessly, and empower you to manage your marketing independently, maintaining authenticity while saving you time and money.
OUTCOMES WITH IMPACT
CONFIDENCE
A powerful, authentic, and clearly defined brand that resonates with your target audience.
Complete clarity on your brand identity, including your ‘what,’ ‘why,’ and ‘how.’
A visually compelling brand you are proud to share
COLLATERAL
Confidence to manage your content and brand efficiently, effectively, and independently.
A fully designed Squarespace website.
A detailed content strategy and three months of custom social media templates.
CLARITY
Spend less time worrying about your marketing and more time focusing on your core business.
The ability to create a month’s worth of high-quality content in just a few hours.
A solid understanding of professional design principles and how to apply them.
CORE SERVICES
Payment plans available
BRAND IDENTITY
With a comprehensive range of done-with-you and done-for-you service options, together we’ll uncover your brand’s true brilliance.
Please note: Please schedule a call to discuss the price if you are looking to rebrand, as I may reduce costs based on your requirements.
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Brand name
Strapline
Mission statement
Values
About/story
Target audience profile
Tone of voice (TOV)
Visual identity
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Train AI to sound like your brand
Custom starter pack of Instagram templates
Design principles and tips
Quick and effective content production
Brand guidelines book (inc TOV and style guide)
Personalised learning and implementation plan
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1 hr kick-off session
4 hrs of core strategy sessions
2 hrs training
1hr 30-day check-in
CONTENT STRATEGY
Drive brand awareness with done-for-you content strategies and assets. Choose from:
Three-month blog/social strategies
12-episode podcast/YouTube series
In addition, I’ll also teach you my system for creating fast, high-quality content on mass!
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All strategies include:
Content ideas
Content format
Content purpose
Keywords
Tone
Word count (if applicable)
Hashtags (If applicable)
Caption suggestions (if applicable)
Contributors/thought leaders
Syndication and repurposing
Posting/publishing schedule
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All strategies include:
Episode titles and outlines
Suggested guest list for each episode
Suggested guest contact directory
Suggested show swaps & partners
Syndication and repurposing
Posting/publishing schedule
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x3 months of custom Insta templates (social strategy only)
AI training for quick & quality content production
Set of AI prompts for content creation
Personalised learning and implementation plan
Marketing playbook (podcasts only)
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1 hr kick-off session
2 hrs in core strategy sessions
2 hrs training
1hr 30-day check-in
WEB DESIGN
A fully designed, mobile responsive four-page Squarespace website that will showcase your brand at its best.
Upon delivery of your site, I will teach you how to manage it, edit it, and upload future content such as blog posts, new services, products or, information.
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Basic SEO
Responsive design
Detailed homepage
Intro
Mission statement
Services overview
Testimonials
Contact
Services page
About page
Insights /blog (or your choice of page)
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Squarespace training
Help securing your domain
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1 hr objectives discussion
1.5 hrs website training
30 minute 30-day check-in
AI & CONTENT TRAINING
Intrinsic and exclusive to my branding and content services/packages.
Specific focus varies by service and package, but all training aims to increase your confidence and efficiency in regard to content production.
Skills you can expect to learn are detailed below.
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Failsafe design principles for professional-looking, on-brand content and assets
How to quickly create and schedule a month’s worth of quality social content
How to train AI to mimic your TOV
How to use AI to create a month's worth of blog posts
CORE PACKAGES
Payment plans available
Combine two or more of our services to achieve even better brand brilliance with a comprehensive and cost-effective package. Bespoke packages are also available on request.
ADVANCED
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Branding services
Content strategy
Website design
AI training
14 hours 1-1 contact
1 hr kick-off call
4 hours in branding sessions
2 hours in content Sessions
1 hour in website objectives
5 hours of masterclasses and training
1 hour follow-up call
Our most comprehensive package which combines all core services.
SIGNATURE
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x2 core services of your choice
AI training
10-12 hours 1-1 contact
1 hr kick-off call
4-6 hours in core service sessions
4 hours of masterclasses and training
1 hour follow-up call
Combine two of any of our core services
SOMETHING EXTRA?
As I’ve said, my mission is to arm you with the tools, strategies, knowledge, and confidence to create your on-brand content and implement it independently. However, should you like additional support or specialist assets, my amazing team of trusted collaborators can help. I have personally worked with them all, so you can be sure you will be working with the best in the business!
ALEX
Full social media services
CHRIS
Podcast production
MARK
photography & video services